BA - Bachelor of Arts in
Leisure & Tourism Management
Duration
Six or seven semesters/three years
Number of Credits
210 or 240 ECTS
Start dates
October, February, June & August
Language
English
Fees per semester
CHF 14,490
Location
Geneva

Overview
With this bachelor’s degree, students will get an in-depth and practical understanding of hospitality management; quality of service; event and conference planning; and sustainability as it applies to tourism. The overview of these key business areas ensures that students gain a deep understanding of the industry. Case studies allow students to apply theoretical knowledge to real-world scenarios and find appropriate solutions.
Students may choose to study either the six-semester program (option 1) with 210 ECTS or the seven-semester program (option 2) with 240 ECTS.
Degree Awarded
Option 1: EU Bachelor’s degrees
- A bachelor's university degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
- A state-recognized bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).
Option 2: EU Bachelor’s + BA (Hons) in Business Management
- A bachelor's degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
- A state-recognized bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).
- A state-accredited BA (Hons) in Business Management from University of Derby, U.K.
Optional diploma:
Students studying Option 2 (EU Bachelor’s + BA (Hons) in Business Management) can study an additional semester of heir specialization to earn a state-recognized Diploma of Advanced Studies (DAS) accredited by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).
About Our Validating & Accrediting Partners
The Universidad Católica San Antonio de Murcia (UCAM) is an officially recognized university in Spain. It is inscribed in the Registro Universitario de Centros y Títulos (Register of University Centers and Qualifications, RUCT) with the code 066, and is legally authorized to accredit higher education qualifications according to Organic Law 6/2001, 21st December, which pertains to universities.
UCAM is accredited by ANECA, the national agency for quality and accreditation in Spain, and is a member of Universia, CIS, FIUC, among others.
- Ranked 10th university in Spain in StuDocu World University Ranking 2020
- Rated with four stars overall by QS Stars
- Ranked 37th university in Spain in the prestigious Times Higher Education World University Rankings 2021
At EU's campuses in Barcelona and Geneva, as well as on our Digital Campus, students earn university bachelor’s, master’s and MBA degrees from UCAM, Spain, (título propio).
The Universidad Católica San Antonio de Murcia (UCAM) is an officially recognized university in Spain. It is inscribed in the Registro Universitario de Centros y Títulos (Register of University Centers and Qualifications, RUCT) with the code 066, and is legally authorized to accredit higher education qualifications according to Organic Law 6/2001, 21st December, which pertains to universities.
UCAM is accredited by ANECA, the national agency for quality and accreditation in Spain, and is a member of the following organizations, among others:
The recent achievements of UCAM include:
- Rated with four stars overall by QS Stars
- Ranked 10th university in Spain in StuDocu World University Ranking 2020
- Ranked 37th university in Spain in the prestigious Times Higher Education World University Rankings 2021
At EU's campuses in Barcelona and Geneva, as well as on our Digital Campus, students earn university bachelor’s, master’s and MBA degrees from UCAM, Spain, (título propio).
University of Derby (UoD) is a public university recognized by the U.K. government’s higher education authorities. It is audited by the Quality Assurance Agency (QAA), the official quality assurance body for the Office of Students (OfS), the regulator for higher education in England. University of Derby has been recognized as one of the top universities in the U.K.
It ranks among the best in the subject areas of business, management and marketing in the Guardian University Guide 2021. This prestigious higher educational institution was also named Higher Education Institution of the Year at the prestigious NEON HE Awards, and University of the Year at the UK Social Mobility Awards in 2020.
The BA (Hons) in Business Management with seven pathways is delivered in English.
University of Derby (UoD) is a public university recognized by the U.K. government’s higher education authorities. It is audited by the Quality Assurance Agency (QAA), the official quality assurance body for the Office of Students (OfS), the regulator for higher education in England. University of Derby has been recognized as one of the top universities in the U.K.
It ranks among the best in the subject areas of business, management and marketing in the Guardian University Guide 2021. This prestigious higher educational institution was also named Higher Education Institution of the Year at the prestigious NEON HE Awards, and University of the Year at the UK Social Mobility Awards in 2020.
The BA (Hons) in Business Management with seven pathways is delivered in English.
Learning From Leaders
Events that introduce EU students to globally successful leaders are a fundamental aspect of our approach to providing the business education that will kick start your career.
With over 20 years of experience in hospitality, President of Global Operations at Four Seasons Hotels and Resorts Christian Clerc, offered his optimistic vision of a sustainable travel industry. He advised students how to build and lead a successful global hospitality brand. See the video to find out more.
Benefits of Studying a Bachelor's
Develop innovative
thinking
and a flexible mindset
Learn
managerial skills
to lead teams successfully
Develop a business
personality
to stand out from the crowd
Why Geneva?
Studying a Bachelor of Arts in Leisure & Tourism Management in Geneva allows students to benefit from proximity to the Swiss capital’s remarkable concentration of outstanding intergovernmental organizations, financial institutions and the headquarters of multinational companies. It is home to the highest number of international organizations in the world, including the United Nations, the World Trade Organization, the World Health Organization and the Red Cross. EU students are given an insider’s glimpse of the workings of these world-famous organizations and institutions during company visits and networking events.
The diverse and international community in Geneva allows students to gain a global mindset and expand their cultural awareness during their time at EU. These soft skills are essential for any future business leader's repertoire and are highly desirable traits in the international job market. Geneva’s combination of tranquility, diversity and business excellence makes this city a perfect location to gain a business education.
Faculty
EU's faculty is composed of highly qualified academics, entrepreneurs, consultants and business leaders.
All courses are taught by lecturers with a wealth of practical experience in their fields. Our teaching staff create a personalized and interactive learning environment that promotes and fosters the skills and knowledge required for a successful career in business. The caliber of the faculty and a culture that values and rewards an entrepreneurial spirit are what make EU Business School stand out.
The EU Experience